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MP-PR, franchising PR and business copywriting specialists

Matthew Pigott Public Relations deals with business to media press and PR gaining maximum exposure for clients. Having worked on the editorial team of Business Franchise – the leading UK franchise publication and official journal of the BFA – founder Matt Pigott decided to start a new PR brand with the aim of helping franchisors gain exposure in a broad spectrum of publications. To date, MP-PR has not only secured many thousands of column inches for franchisors and their franchisees in business, trade and consumer publications, it has also engineered radio and TV coverage, transforming its clients' press releases and features into profit. Today, aside of being a leading franchising PR specialist, MP-PR deals with a variety of businesses, both inside and outside of the franchising sector, providing them with consummate copywriting, feature writing, brand development, campaign development, strategy, and feedback analysis services. MP-PR has also written extensively for Sonnox, previously a division of SONY, and has interviewed a high number of world-famous record producers (click on the 'writing' tab above for more examples of this work). In short, whether you're looking specifically for a franchise pr specialist, or have a broader publicity remit you'd like to discuss, you'll get all of the support you need, including a FREE initial consultation, from MP-PR.

How MP-PR can help you...

If you're looking for exposure in key publications so that readers sit up and take notice of your business, MP-PR can put together a strategy for you. And if you run a franchise and think that it's time your network began to benefit from the power of a PR, why not start putting a campaign together today?
MP-PR will take the core philosophy of your business and its branding as a starting point, and frame your them in a way that is both engaging and informative for the reader. At MP-PR we take absolute pride in the quality and accuracy of what we do, but we will never let writing about your company leave the desk without getting your full approval, giving you security and peace of mind every step of the way. And if you're looking for local or regional exposure for your franchisees,MP-PR can put together expertly crafted press releases and distribute them with pinpoint accuracy to ensure their geographical relevance.

"Not only does MP-PR have the knowledge and the experience to make sure a franchised business gets noticed, it also has the technology to weigh up the results."

Trevor Hart, Franchiseek Global

How does it work?

National press: MP-PR will put together a professionally written press release and then send it out to key journalists, editors and sub-editors at the magazines and papers. These are carefully targeted publications relevant only to the parameters of your chosen publicity programme. With the right timing and the right angle, you will get the exposure you need, when you need it.

Hitting the target

Whatever target audience it is you want to reach, given a clear and concise brief, MP-PR will write relevant copy that resounds with specific readers in an intelligent and engaging way. Ultimately, everything about your campaign is tailored to the outline you give in your free initial consultation process.

Our skills, your rewards

From showcase interviews and in-depth case studies to features, press releases and watertight direct marketing copy, MP-PR provides a range of services to give you and your business a profile boost and an impressive return on investment.

 

 

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